There is more than one way to sell a yearbook.   You will have to get a little creative in order to maximize sales and get these yearbooks of your hands.   What works well for one group of people will not always work well for everyone.   Spending habits will differ between different demographics of people at your school or organization so it will be important to give people different options in order to move the yearbooks.  Here are some tips for getting your peers to purchase your yearbooks.

  1. Online: Setting up an inexpensive website with a check out feature for your students to purchase will create a great deal of convenience. Many students will have their parents pay for school yearbooks so this will allow for both peers and parents to be able to purchase right from the comfort of their home, or even their cell phone.
  2. Throw Parties: Throw a party announcing the yearbook where you can start taking some face to face orders either by check or credit card. Throw a bash inviting all your friends at school or off grounds to get people talking about the yearbook. This will get people talking and letting others know through word-of-mouth that yearbook sales are here.
  3. School Store: Most schools have school stores. Go and speak with them and find out what it would take to get the books into the store and putting up some fliers in the store as well for pre-sales.
  4. Every day you have tons of parents dropping their children off at school. The car line is a great place to hang posters, banners or fliers. You might even think about handing the yearbook sales flier to the parents through the car window so you’ll be sure they see it.

Most students will want to purchase a school yearbook.  Once you get people talking, it shouldn’t be too long before orders start coming through.

YearbookLife is committed to helping you maximize your yearbook sales, that’s why we provide you with a variety of marketing tools to help promote your yearbook sale.