Hints + Tips for Creating, Marketing & Selling Your Yearbook

Custom Cover Options for Your Yearbook

Custom Cover Ideas When you are designing your own yearbook cover the possibilities are endless. Start by outlining a plan to determine which features and options you want to include. Some schools start by reviewing pricing for various options and creating a budget to...

More Yearbook Design Ideas

Templates Thousands of schools enjoy using Pictavo—intuitive software designed to help yearbook staffs communicate, collaborate, create and sell their yearbooks. Visit www.Pictavo.com for more details about using the design software. Pictavo offers hundreds of...

Tips for Designing Your Yearbook

Basics Designing your yearbook is often the most fun part of the creation process. When working on your design, remember these principles to ensure a great looking-book that is fun for everyone page through. Alignment Aligning elements visually connects them to one...

How To Carry Your Yearbook Theme

The key to developing a theme is making sure your motif addresses it in every section of your yearbook—from the front cover to the back cover. Consider creating titles that play off words of the theme, or work on conceptual themes that play off an idea or image....

Yearbook Theme and Motif Development

A theme is the central idea, or unifying “attitude” of the year captured by the yearbook itself. It should tell a story about what makes this school year different and unique from other years—something that everyone can relate to and identify with. A motif is the...

Managing Yearbook Deadlines

Managing Deadlines As the yearbook adviser you are in total control of your book submission. Submit your book on schedule and your book will ship on schedule. It is critical that you know your deadline and plan your submission accordingly. Your desired delivery date...

Planning Your Yearbook Ladder

You will want to develop a page ladder that shows what is to go onto every page of your yearbook. The ladder will help determine how many pages to allocated to each specific activity (portraits, sports, organizations, academics, advertisements, student life, etc.)....

Tips for Scheduling and Planning your Yearbook

To begin your planning process, outline the specifications for your yearbook. This will provide you with an accurate quote of the estimated cost and allow your yearbook publisher to communicate timeframes for any customization or special order requests. Specifications...

Thinking About the Yearbook Part 2

Finance managers typically have to do or assign someone to the following tasks, along a completion deadline for each item: • Balance the yearbook budget • Develop and implement a plan for yearbook sales • Develop and implement a plan for advertisement sales (if...

Thinking Year-Round About the Yearbook

It’s never too early to start thinking about next year’s yearbook. That’s because events you may want to include happen all year long. When you start planning in advance you have a greater chance of creating a book that everyone is a part of. So take advantage of the...

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