What is a Yearbook Theme?
The theme is the foundation of a school yearbook.
School yearbook themes have always been a great tradition. A yearbook theme not only reflects the uniqueness of a class, but it also captures the emotions behind the activities and events of the school year. A yearbook is a book of recorded memories, and when you open a yearbook several years later, the theme is what triggers the feelings you had during the days for which the yearbook corresponds to.
So What is a Yearbook Theme?
A yearbook theme is the central concept or idea around which the coverage and design of the yearbook are built upon. It is essentially a visual and verbal statement that helps highlight the memorable experiences throughout the school year as well as the many students who contribute to the character of the school. A well-developed yearbook theme should contain the following visual theme identifiers: font type, color, shape, pattern and texture. The main purpose of a yearbook theme is to capture the uniqueness of the school year while setting the tone for the story the yearbook will tell.
What Should a Yearbook Theme Include?
A “good” yearbook theme is both visual and verbal, relates directly to the school, highlights the activities and events of the school year, and is clear to the readers. When creating a yearbook theme, you will need to decide on the following visual theme identifiers: font type, color, shape, and pattern & texture. There should be a specific font family that is used on all theme pages. It’s wise to choose a font type that has many variations or weights such as light, medium, bold and black. Another option would be to select a very distinctive font that can become essence of the theme. Then, use said theme font for the headlines on all the theme pages. Next, select logical colors, shapes, patterns and textures to help make the theme package identifiable. Ideally, your decisions regarding your yearbook theme should be made after careful consideration and should be maintained throughout the yearbook. For example, if you’re using several colors to make each yearbook section distinctive, all of the colors should appear on the yearbook cover.