The holiday season is upon us. You’ll be busy shopping, cooking, and visiting with family and friends. The yearbook often takes a back seat during this time of year, but there are a few things you should keep on your Yearbook Holiday “To do” list.
1. Pictures, pictures, and, did we say – pictures? Holiday happenings usually abound around school this time of year. There are class parties, staff parties, and various concerts. You’ll want to keep a record of all of these festive activities for your yearbook, so please be sure you have photographers on the scene for all of these events!
2. Pre-sales! This is the best time to offer a “Holiday Discount” for the yearbook! Send out notices that the yearbook is “on sale” this holiday season and that prices will go up after you return from winter break. Be sure to put this discounted price on the notice as well as the final, post-holiday price. Pre-sales are also the best way for you to ensure that your sales are on track.
3. Ad Sales! This time of year is a great time to remind families to purchase an ad for their child. Why not use some of the pictures they’ve taken during the holidays – when the kids are dressed in their finest and their hair is done just so. Maybe Grandma and Grandpa will want to take out an ad too!
4. Pictavo BuyTheYearbook – If you haven’t already done so, set up the Pictavo BuyTheYearbook portal for your yearbook today. This way, the yearbook and ad sales can all be done online and you won’t have to deal with any paperwork when you get back to school. Your photographers will also be able to upload their pictures for consideration in the yearbook, so you don’t have to worry about dealing with dvd’s, flash drives and emails after the holidays!
Remember this list… check it twice. Take the time to send out the notices and set up Pictavo BuyTheYearbook so the yearbook process continues to work hard, even when you’re relaxing!