Selling a yearbook does not sound like such a hard thing to do. You figure, every student wants one so they can look back at all of their friends and all the fun times they had. Sometimes, it can be a little bit more difficult than you would think. If you are running into problems with selling your school yearbook, remember that you must make everyone, especially the parents aware of it. Throughout the year parents will be visiting your school for various functions such as: Fall Festival, Field day, Spaghetti Dinner, Ice Cream Socials, Family Nights, Bingo, Silent Auctions, Magic Shows, Open House, Holiday Shop Volunteering, ect. These are some of the events you want to advertise your school yearbook at. This is a time when you have the parent’s undivided attention and there is no better time to have a table at all of these events selling and promoting your school yearbooks, personal ads, well wishers and business ads. When they get a chance to see the school yearbook and how wonderful it is, they won’t want to say no!
Another great place to promote your yearbook is in the morning and afternoon car line. This is a great opportunity to hang posters throughout the car line and pass out your yearbook flyers to all of these parents. The more often your yearbook sales message reaches the parents the more successful your yearbook sales will be.
Last, but not least is the school call out system. Many of you are fortunate enough to work or volunteer in schools with a school call out system. This system has the ability via computer to call every single parent in the school at the same time with any message the school needs to transmit. Have you ever thought about talking to the administrators about allowing you to use this system to promote your yearbook sales? Many schools are using it with great success.
Start promoting your school yearbook at any of these locations and you will have a great success!